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Overview

​NRECA supports both new and experienced electric cooperative key accounts professionals with practical training, peer learning opportunities, and nationally recognized certificate programs.

Through key accounts learning opportunities, you will:

  • Stay current on the issues electric co-ops face and how peers are addressing them

  • Build practical, real-world skills you can apply immediately on the job

  • Strengthen your ability to develop and manage long-term key account relationships

  • Earn the Certified Key Accounts Executive (CKAE) certificate to gain and demonstrate the competencies that position you as a trusted energy advisor.

Who is this for
Co-op professionals at all carerr stages who serve and support key accounts.


​Key Accounts Offerings


Peer-to-Peer Learning

Build industry knowledge with facilitated discussions and panel sessions where co-op professionals share experiences, challenges, and practical solutions related to key accounts and economic development.


Online Trainings

Engage with foundational to intermediate-level trainings with live, instructor-led online fee-based sessions featuring subject-matter experts that complement in-person training and peer learning by delivering expert perspectives, actionable insights and practical strategies relevant to building strategic, long-term relationships with your key accounts.

Explore peer-to-peer and online trainings:

  1. Power Quality webinar series
  2. Using Key Accounts Bills as a Relationship-Building Tool
  3. Becoming a Trusted Energy Advisor for Commercial Key Accounts
  4. Beyond Transactions: Building Strategic Partnerships with Key Accounts


In-Person Training: Advance your career with instructor-led workshops and courses that provide hands-on learning, real-world case studies, and opportunities to network with peers.

Upcoming training: (490.2) Residential and Commercial Energy Auditing


CKAE Certificate Program: A nationally recognized certificate for experienced key accounts professionals who want to strengthen their strategic approach to member engagement. The CKAE program recognizes your ability to build long-term relationships with key accounts, align co-op solutions with member needs, and serve as a trusted energy advisor.

Learn more about​​ CKAE 

Upcoming CKAE trainings:


Resources & Tools: These self-paced resources are available to support key accounts professionals at the entry-level career stage.

Explore our free webinars on various topics related to key accounts:

Additional Resource: Cost and Affordability Lexicon

Credits: All offerings offer credits towards CKAE certification.


Competencies:

ROLE-SPECIFIC

Communication and Relationship Management


CORE

Business Acumen

Professional and Technical Credibility

Collaboration and Teamwork

Service Orientation

Results Oriented

Influence and Negotiation ​​


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Competencies

CORE COMPETENCIES
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ROLE-SPECIFIC
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SUPERVISORY, MANAGEMENT AND LEADERSHIP
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