Distinguishing the CEO's role as primary co-op spokesperson for the co-op from the director's role in co-op communications efforts.
Awareness of what is being communicated through body language.
Effective techniques for referring questions to the CEO or the designated spokesperson.
Recognizing that anything directors say can be recorded by a smartphone and wind up on the Internet.
Responding to media inquiries and interviews if and when necessary.
WHERE TO TAKE THIS COURSE
NRECA offers the opportunity to take this course several times each year at the following events:
NOTE: Please check each event's schedule to see what courses are being offered.
Additionally, these courses can be delivered on-site at your co-op, statewide or G&T. Learn more about our on-site training opportunities.
NRECA – 1 credit
CEU – 0.6 credits