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Expert-Led Sessions: Date Coming Soon
Using Key Accounts Bills as a Relationship-Building Tool
Fee: $99 per participant
Effective key accounts management starts with strong relationships, and relationships are built on trust. One of the most impactful ways to establish trust with key accounts is by helping them understand their energy bills. When cooperative staff can clearly explain the components of a member’s bill—especially energy and demand charges—they demonstrate expertise, transparency and a commitment to delivering value.
This webinar will walk you through the key billing elements of a typical energy and demand bill, equipping you with the knowledge to confidently address member questions, identify opportunities for cost-saving solutions and deepen your relationships with key accounts.
Speaker: Tim Mays, ACEM, CKAE, and President of TCM Solutions
Beyond Transactions: Building Strategic Partnerships with Key Accounts
Two-Part Series
Fee for the series: $299 per attendee
This webinar prepares electric cooperative key account managers and leaders to move beyond transactional sales tactics and toward building strategic, value-based partnerships with their most important commercial and industrial members. Participants will gain insights into customizing services, aligning with member priorities like cost control and sustainability and communicating with empathy to build trust and loyalty.
The session explores practical tools for recognizing behavioral signals, influencing, and reinforcing co-op value through every interaction. By the end of the webinar, attendees will be equipped with strategies to deepen relationships, identify growth opportunities and ensure long-term member commitment.
Speaker: Bryan K. Singletary, President, Practical Energies
Credits: Three (3) continuing education credit hours for CKAE certification.
Note: Live attendance at the webinar is necessary to earn credits.
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Power Quality Fundamentals for Key Accounts Professionals
Two-Part Series
Fee for the series: $299 per attendee
This interactive web conference equips electric cooperative Key Accounts professionals with the practical knowledge and confidence to recognize, interpret and respond to power quality issues that matter most to commercial and industrial members.
Designed for non-engineers, the session uses real-world scenarios and a symptom-based approach to help participants translate what members experience on the floor into meaningful power quality conversations. It introduces common power quality challenges, clarifies responsibility between the utility and the member, and highlights when and how to engage engineering resources.
Participants will learn how to frame power quality discussions around reliability, productivity and business continuity—strengthening member relationships while reinforcing the co-op’s value as a trusted partner.
Speaker: Bryan Singletary, President, Practical Energies
Credits: Three (3) continuing education credit hours for CKAE certification
Note: Live attendance at the webinar is necessary to earn credits.
View recordings and handouts from previous webinars in this series:
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Additional Resources