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[{"id":"homepage-callout-5967537f-50eb-34ab-bd43-9f82694e3309","data":{"hashtag":"#TechAdvantage26","description":"TechAdvantage is the premier conference and expo for electric cooperative engineering, operations, information technology, purchasing and supply management professionals.","readMore":"","readMoreText":""}},{"id":"homepage-overview-8188112a-6d8d-8104-58b1-9e6dfa57271a","data":{"heading":"Rise to Meet the Moment","description":"<p class=\"MsoNormal\">In 2026, TechAdvantage invites cooperative technology professionals to Rise to Meet the Moment—a call to action for those who embrace change as a pathway to progress. As electric co-ops confront seismic shifts in technology, workforce dynamics and energy demand, TechAdvantage serves as a launchpad for bold ideas and collaborative solutions. 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Tag NRECA and use #techadvantage26 in your posts.</p>\n</div>","linkDisplay":"Download Social Media Graphics","link":"/conferences-education/meetings/techadvantage/Pages/social-media-kit.aspx","hideDots":false}},{"id":"homepage-hightlighted-8f3f0905-a148-caa5-fad8-98752a5941df","data":{"anchor":"","heading":"Who Should Attend?","subheading":"","description":"<ul>\n<li class=\"x_MsoListParagraph\"><strong><span data-olk-copy-source=\"MessageBody\">Engineers</span></strong> ready to apply innovative solutions, new applications and emerging technologies to strengthen system performance and reliability.</li>\n<li class=\"x_MsoListParagraph\"><strong>Operations professionals</strong> striving to keep pace with new technologies and ready to deliver results.</li>\n<li class=\"x_MsoListParagraph\"><strong>IT professionals</strong> building new skills and analyzing practical information to manage infrastructure, security, and data in a rapidly changing environment.</li>\n<li class=\"x_MsoListParagraph\"><strong>Broadband technical experts</strong> focused on deploying, maintaining, and innovating networks that expand connectivity for members.</li>\n<li class=\"x_MsoListParagraph\"><strong>Supply chain professionals</strong> looking for new ideas, products, resources, and partnerships to strengthen operations and better serve their co-ops.</li>\n<li class=\"x_MsoListParagraph\"><strong>National co-op leaders</strong> seeking insight from technology experts to anticipate what’s next and position their co-ops for future challenges and long-term success.</li>\n</ul>","linkDisplay":"","link":"","hideDots":false}},{"id":"homepage-hightlighted-01e006ca-2119-c9d5-10d2-b7677b9bf06a","data":{"anchor":"","heading":"Startup Alley","subheading":"New!","description":"<p>Stop by the Startup Alley at the Expo at PowerXchange and TechAdvantage! This is a new opportunity for small startup companies to showcase their offerings and services for electric cooperatives.</p>","linkDisplay":"Learn more","link":"https://www.cooperative.com/programs-services/bts/Pages/Startup-Alley.aspx","hideDots":false}},{"id":"standard-sponsors-86a0cf04-d493-5755-1a12-c62026c94632","data":{"anchor":"","displaySponsorBtn":true,"sponsorshipTitle":"Interested in Sponsoring?","buttonLink":"/conferences-education/meetings/techadvantage/Pages/Sponsor-Opps.aspx","buttonText":"Learn More"}},{"id":"homepage-contacts-40a3d283-989f-0014-25b4-ead28abad2fd","data":null},{"id":"main-feature-190db591-6a94-0978-d14d-379816bee54f","data":{"anchor":"","title":"","heading":"Getting Unsolicited Emails?","subHeading":"","subHeading2":"","subHeading3":"","description":"<p>NRECA is aware that TechAdvantage Exhibitors and others are being targeted by some companies unaffiliated with the TechAdvantage event, that offer a “TechAdvantage Conference and Expo” attendee list for sale. Please be aware that these companies have no relationship with NRECA or the TechAdvantage Conference & Expo.</p>","image":"","linkDisplay":"Learn More","link":"/conferences-education/meetings/techadvantage/Pages/emails.aspx","displayStyle":"","color":"yellow"}},{"id":"main-feature-028c650a-9575-6a52-2ad1-428eabfdb150","data":{"anchor":"","title":"Learn alongside your PowerXchange colleagues!","heading":"Closing General Session Speaker","subHeading":"Travis Mills, Retired United States Army Staff Sergeant of the 82nd Airborne","subHeading2":"","subHeading3":"","description":"<p>Never Give Up, Never Quit! Be prepared to laugh, cry, laugh some more, and stand up and cheer while listening to Travis Mills share his astonishing story of survival and unending service to his country and his fellow man. 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Now, you can learn alongside and have more opportunity to network with your PowerXchange colleagues.</p>","image":"/conferences-education/meetings/powerxchange/PublishingImages/NCS6084_EventPage_Assets_PowerXchange.png","imageSize":"large","linkDisplay":"Discover PowerXchange","link":"/conferences-education/meetings/powerxchange/Pages/default.aspx","displayStyle":"left"}}]
