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Webinar recordings and resources are categorized by year.

  
  
Description
  
  
  
  
  
2025

​​Register here for the live session or watch recording. 

This webinar is designed to guide electric cooperatives through the benefits of Salesforce and provide actionable steps for implementing a key accounts strategy specifically for managing C&I accounts. Additionally, it introduces cooperatives to the available setup, implementation, and customization support services that can speed up Salesforce deployment and maximize ROI.​​​​​


1/22/2025 2:00 PM1/22/2025 3:00 PM
  
2025

Overview:

Join us for an insightful webinar designed to equip energy professionals with the tools and knowledge needed to become trusted advisors for their commercial and industrial (C&I) account members. Learn how to provide value by addressing their energy-related needs, lowering operating costs, and proactively offering solutions. This session will explore real-world examples, practical tools, and strategies for effective energy management and advisory services.

Topics of Discussion: 

  • Addressing key energy conservation
  • Identifying measure for manufacturing energy efficiency
  • Understanding demand rates and time-of-day usage analysis
  • Available sharable energy appraisal tools
  • Lighting upgrades savings case studies
  • Solar PV evaluation and renewable energy credits (RECs)
  • Strategic rate design for C&I
  • Best practices for commercial energy management

Speaker: 

Eddie Plowden, CEM, CKAE (bio below)

 

  

3/25/2025 2:00 PM3/25/2025 3:00 PMhttp://publish.prod.cooperative.nreca.org/my-account/pages/secure/event-registration.aspx?eventkey=4e3d86c1-4549-46c7-a180-d9d84bcadfa6
  
2025

Fee: $99 per participant

Overview:

Effective key account management starts with strong relationships, and relationships are built on trust. One of the most impactful ways to establish trust with key accounts is by helping them understand their energy bills. When cooperative staff can clearly explain the components of a member’s bill—especially energy and demand charges—they demonstrate expertise, transparency, and a commitment to delivering value.

This webinar will walk you through the key billing elements of a typical energy and demand bill, equipping you with the knowledge to confidently address member questions, identify opportunities for cost-saving solutions, and deepen your relationships with key accounts.

Topics of discussion:

  • Understanding your cooperative rates to strengthen your credibility.
  • Key components of an energy and demand bill and their significance.
  • Using bill insights to identify opportunities for added value.

Earn 1 CKAE® continuing education credit by attending the webinar live!

Speaker:

Tim Mays, ACEM, CKAE (bio below)

4/23/2025 11:00 AM4/23/2025 12:00 PM