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Overview

​August 11, 2016
This year, the Propane Education and Research Council (PERC) began a $10-million, three-year, multimedia marketing campaign to influence residential consumers in rural areas to abandon electric products and appliances and adopt fossil-fueled versions of those devices. The campaign, most active in co-op country, strives to significantly increase sales of propane and profits.

​On Thursday, August 11th, NRECA industry specialists hosted a free webinar for members to learn more about PERC’s campaign and how they can educate their co-op on the real issues with PERC’s initiative.

Listen to what our experts had to say and learn how to:

  1. Engage your members and educate them about the benefits of electricity

  2. Educate appliance installers and home builders in your area

  3. Keep apprised of PERC’s actions

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